Growing your small business is your first priority, and making professional-looking brochures is a great way to impress potential clients. Slick, colorful, glossy flyers and handouts printed on 48-lb presentation paper can help your business look bigger than it really is, helping you showcase your abilities and letting you put your best foot forward. If you'd like to see more options, check out our broad range of photo and presentation paper.
Paper Brightness
In the United States, paper brightness is measured on a scale from 1 to 100, with a higher number meaning a higher brightness. High paper brightness helps colors and graphics stand out more, so when you're selecting 48-lb flyer paper, think about what you intend to print on it. If you want to display a lot of colorful photos and graphics, choosing a high paper brightness will help them pop and grab a viewer's attention. On the other hand, if your flyers are more text based, a lower paper brightness level could serve your needs just as well.
Specialty Paper Types
Think about the format of your brochures. If you'd like a classic single sheet, choose between glossy and matte, and if you need more space to show off your business, consider getting double-sided paper. If you'd like to create a tri-fold brochure, think about 48-lb brochure paper that is pre-scored, helping you create evenly folded brochures that look great.
Pack Size
When selecting a pack size, consider your printing needs. If you're creating specialized, custom brochures for a specific client, a smaller pack size could fill your needs. On the other hand, if you're making flyers and other marketing documents for general use, a larger pack size will be more economical and help prevent running out.